What's Brewing

Pearl Street Brewery featured on Discover Wisconsin Episode

Pearl Street Brewery is currently featured on the the new Wisconsin’s Craft Beverages – Raise a Glass episode from Discover Wisconsin.

Pearl Street Brewery is showcasing the brewing process, mix fermentation, and barrel aging as they create “liquid art”. The Episode complements Pearl Street Breweries 20 Years of craft brewing in La Crosse, Wisconsin.

“Wisconsin’s Craft Beverages – Raise a Glass” will reach Discover Wisconsin’s broadcast network of 600,000 viewers across the upper Great Lakes region, including Wisconsin, Minnesota, Iowa, Northern Illinois, and Upper Michigan. It is also available for streaming on Apple TV, Amazon Fire TV, Roku, Smart TV, and Chromecast. The episode was produced by Amy Wallace. Learn more at discoverwisconsin.com.

About Discover Wisconsin

As the state’s leading media brand, Discover Wisconsin can be seen statewide on Fox Sports North (FSN) Saturday mornings at 10am, on Apple TV, Amazon Fire, Roku, Smart TV, and Chromecast, and online at discoverwisconsin.com. For more on this and other episodes or the broadcast schedule in other areas, please visit www.discoverwisconsin.com.

What: Wisconsin’s Craft Beverages – Raise a Glass TV Premiere

Where to Watch (TV)


Where to Watch (Online)




Cash’d Out Live at Pearl Street Brewery in La Crosse, Wisconsin

March 28, 2019 | 8pm

The band’s live shows respectfully reference the late, great Man in Black’s Sun Records and early Columbia era sound, combined with the energy of the classic multi-platinum live recordings from Folsom Prison and San Quentin. The group’s genuine love (and authentic recreation) of Johnny Cash’s music and its universal appeal fans of all ages and of virtually all musical genres makes each Cash’d Out show a must-see event.


Pearl Street Brewery to Release Spring Seasonal Beers & 2018 Sprout For Kids Foundation Fundraising Numbers

La Crosse WI, March 2019: Since 2009 Pearl Street Brewery, in conjunction with On Three Printing and Design, has been raising funds for La Crosse area families, schools, and organizations through the Sprout for Kids Foundation.  They are proud to announce that they reached a milestone of over $30,000 raised for the community in 2018.

Planning efforts are underway for 2019 charitable events and Pearl Street Brewery is currently announcing their upcoming Spring beer releases available regionally next week and at a special event at the Root Note.

Releases include Rumpshaker IPA, a seasonal New England Stye IPA which is hoppy, hazy and unfiltered along with their sour Spring ale – Pop Gose, a light and refreshing beer that is flavored with hibiscus and lavender flowers and cucumber and has undergone wild, spontaneous fermentation with native microbes found in La Crosse, Wisconsin.

Pearl Street Brewery will be showcasing Pop Gose at a special 90’s themed party at the Root Note (115 4th St S, La Crosse, WI 54601) with DJ Dill, taking place Thursday March 7 from 6pm-8pm.

Sprout for Kids Foundation

Sprout for Kids is a 501(c)3 nonprofit that is 100% volunteer run, and all the dollars raised go right to where they are needed.  Since its inception Sprout for Kids Foundations has worked with a multitude of area nonprofits and organizations including; Habitat for Humanity, The Boys and Girls Club, Hunger Task Force, Valley View Rotary, Rotary After Hours, Joe Was Just Joe Foundation, Kiwanis, Big Brothers Big Sisters of America, Steppin’ Out in Pink, and many more.

About Pearl Street Brewery

Pearl Street Brewery has been creating award-winning craft beers in La Crosse, WI for 20 years.  Their beer can be found in restaurants, bars, and retailers all over Wisconsin, Iowa, and Minnesota.  Brewery tours are available every Friday and Saturday and patrons can visit the Tasting Room Tuesday through Saturday.  The brewery plays host to musical groups, yoga classes, fundraisers, and many community events.

Media Contact:

Tami Plourde
Owner / Director Sales and Marketing
Pearl Street Brewery
1401 Saint Andrew Street
La Crosse, WI 54603
608-784-4832 Ext 6

Winter Ball Attire

Is there a Dress Code for this year’s Winter Ball? Short Answer: NO

However, we will be decking out the decor and ourselves for a roaring twenties party and we encourage you to dress the part… or come as you are! We are excited to celebrate 20 years of Pearl Street Brewery beers with YOU!

Stretch Out Your Saturdays For a GREAT Cause!

Poses and Pints happens every Saturday at 11am at our Tasting Room. $10 gets you an hour on the mat with Sara Mae Yoga or Pine and Palm Yoga, a pint to enjoy during or after yoga. Proceeds benefit Essentials Health Care and New Horizons.

Posted in What's Brewin' | Comments Off on Stretch Out Your Saturdays For a GREAT Cause!

Party Bus to Westby Ski Jump

Get on the Bus! We will be doing our 3rd Annual Pearl Street Brewery Party Bus to the Westby Ski Jump! Tickets are $40 and include:

Ski Jump Button

Bus ride from Del’s Bar in La Crosse and Back

Tailgating with beers and food at Ski Jump.

We will also be making a stop at the Legacy Bar and Stockyard Bars in Coon Valley on the way!


Posted in What's Brewin' | Comments Off on Party Bus to Westby Ski Jump