All Posts - Blog

Be the Brewmeister!

Be the Brewmeister!

Be the Brewmeister!

Raffle offers opportunity of a lifetime

The lucky winner in a new spring fundraiser will have the opportunity to brew their own beer at La Crosse’s Pearl Street Brewery.

Valley View Rotary is holding its first “Be the Brewmeister” raffle. The raffle kicks off Tuesday, April 6, and runs through Thursday, June 17. Tickets are $10 each. Participants must be 21 or older.

The grand prize includes an opportunity to name and help create a unique batch of one of four styles of Pearl Street Brewery beer. The winner will be involved with label design, beer production, brewing day and packing day. They will receive five cases of the personalized beer.

Second place will include a two-hour social at Pearl Street Brewery for 10-12 people. The winner will receive a choice of a 1/6th keg of beer and appetizers, along with a brewery tour.

Third through 10th place winners will take home $50 gift cards to La Crosse area restaurants or businesses.

The winners will be drawn during Valley View Rotary Club’s Moon Tunes concert in Riverside Park the evening of Thursday, June 17. If Moon Tunes is unable to be held because of COVID, the drawing will take place on the new bandshell. Participants need not be present to win.

Proceeds from the raffle will go toward the club’s community service projects, along with ongoing support for St. Clare Health Mission and the Random Acts of Kindness to Stabilize Families Fund at La Crosse’s Northside Elementary.

Tickets are available from any Valley View Rotary member. Learn more.

 

Pearl Street Brewery to Can Flagship Favorite Java Lava Coffee Stout and Special Seasonal Selections

Pearl Street Brewery to Can Flagship Favorite Java Lava Coffee Stout and Special Seasonal Selections

Pearl Street Brewery will be distributing more of its flagship beers in cans, including the Java Lava Coffee Stout along with its selection of yearly seasonals including Rumpshaker IPA, That’s What I’m Talkin’ ’bout Organic Rolled Oat Stout, and Al Caporter

Java Lava Coffee Stout 

This stout is brewed with an infusion of fresh,  locally roasted Guatemalan coffee beans from our friends at Bean Juice coffee roasters. The dark beans are steeped in our stout until optimum flavor has been reached. You’ll find a fresh coffee aroma with roasty, toasty undertones. 5.5% ABV  14 IBUs 

Rumpshaker IPA

Looking more like a milkshake than a beer, brazen turbidity and bright, juicy hops mark this style. Our version is a hazy non-fruited version. 6% ABV 65 IBUs

That’s What I’m Talkin’ ’bout Organic Rolled Oat Stout

This Rolled Oat Stout is a full-body black malt Betty and is reflective of the industrial rail systems that plow through Wisconsin. It’s chocked full of organic rolled oats, chocolate and black malts and a variety of hops. And even with all that, it won’t weigh you down. Which means pint after pint, it’s full steam a-mocha brown-head.  5.5% ABV  14 IBUs

Al Caporter

A porter featuring an abundance of chocolate malt, a rich dark brown color, infused with even more chocolate flavor, and a noticeable dose of strawberry essence for the flavor and aroma of a fresh chocolate-covered strawberry. 6% ABV

About Pearl Street Brewery

Pearl Street Brewery has been creating award-winning craft beers in La Crosse, WI for 21 years.  Their beer can be found in restaurants, bars, and retailers all over Wisconsin, Iowa, and Minnesota.  Patrons can visit the Tasting Room Tuesday through Sunday.  The brewery hosts many community events and has been very involved in local charity work since it first opened in 1999.

Evening with ‘One-man -band’ Keller Williams June 4

An Evening with Keller Williams

Visitors to the Pearl Street Brewery parking lot on Friday June 4, can enjoy an evening with ‘One-man-band’ Keller Williams.

Williams is an American singer, songwriter, and musician who combines elements of bluegrass, folk, alternative rock, reggae, electronica/dance, jazz, funk, along with other assorted genres. He is often described as a ‘one-man-band’ due to his frequent use of live phrase looping with multiple instruments.

What: Evening with Keller Williams
When: Friday June 4, 2021 | 6:30pm Doors | 8:00pm Show
Cost: $45 Advance / $50 Day of Show (per person)
Where: Pearl Street Brewery (Parking Lot) | 1401 Saint Andrew StreetLa Crosse, WI 54603

Rules/Regulations

  • Drive-In Show
  • People are allowed to watch the show outside their vehicles
  • Masks are required at all times except at own vehicle space
  • No outside food or beverages (violators will be asked to leave)
  • Limited capacity

About Pearl Street Brewery

Pearl Street Brewery has been creating award-winning craft beers in La Crosse, WI for 21 years.  Their beer can be found in restaurants, bars, and retailers all over Wisconsin, Iowa, and Minnesota.  Patrons can visit the Tasting Room Tuesday through Sunday.  The brewery hosts many community events and has been very involved in local charity work since it first opened in 1999.

Pearl Street Brewery Is Again Offering Private & Public Brewery Tours

Brewery Tours Pearl Street Brewery La Crosse, WI

Visitors to Pearl Street Brewery will again be able to tour the brewery on the first Saturday of each month, starting Saturday April 3, 2021. Pearl Street Brewery is also offering private groups of up to 20 people by appointment and will have covid considerations in place for guests.

Since March 2020, Pearl Street Brewery has followed Health Department recommendations in their Tap Room by limiting capacity, increasing shared-space, sanitation, encouraging mask-wearing, and making their own, “social distance spot savers”. They have also expanded their outdoor patio space so patrons can enjoy their beverages outside! Tasting Room carryout options are available.

What: Pearl Street Brewery Tours
When: First Saturday of the Month | 2:30 and 4:30 PM
Cost: $10-$11 | Includes a souvenir PSB pint glass, one free fill, a BOGO voucher for participating bars & restaurants, and the tour.
Where: Pearl Street Brewery | 1401 Saint Andrew StreetLa Crosse, WI 54603

About Pearl Street Brewery

Pearl Street Brewery has been creating award-winning craft beers in La Crosse, WI for 21 years. Their beer can be found in restaurants, bars, and retailers all over Wisconsin, Iowa, and Minnesota. Patrons can visit the Tasting Room Tuesday through Sunday. The brewery hosts many community events and has been very involved in local charity work since it first opened in 1999.

Sprout for Kids Chicken Q

On Thursday April 1, 2021, Sprout for Kids Foundation and Pearl Street Brewery are kicking off springtime with the first of the season Chicken Q from Pogy’s Catering to help provide critical support to La Crosse Community organizations.

The Chicken Q taking place in the Pearl Street Brewery Parking Lot, from 11am-7pm will be benefiting the Boys & Girls Clubs of Greater La Crosse, and The Center: 7 Rivers LGBTQ Connection. With most nonprofits providing services, funding has been impacted greatly by a reduction in giving due to COVID.  The event aims to sell 3000 lunches/dinner to offset some of these past years’ costs. Guests are able to stay in their cars for a drive-through pick-up or may visit the Pearl Street Tap Room.

What: Sprout for Kids Foundation Chicken Q 
When: Thursday April 1, 2021 | 11am-7pm
Where: Pearl Street Brewery Parking Lot
Price: $10.00 per dinner| $10/six-pack or 4-pack of PSB products

Boys & Girls Clubs of Greater La Crosse

The Boys & Girls Clubs of Greater La Crosse is a safe place for youth from all backgrounds to learn and grow, with special concern for those from challenging circumstances. The Clubs provide the opportunities and resources for youth to carry out their dreams and goals. We want to inspire our youth, impact our youth, and also invest in them for years to come. We want our Clubs to become the backbone of their existence and success.

The Center: 7 Rivers LGBTQ Connection

The Center is a non-profit, run mostly by volunteers striving to make the world a better place for LGBT people and their allies. Through advocacy, programming, and outreach, we hope to make our 11 county area a better place.

Sprout for Kids Foundation

Sprout for Kids is a 501(c)3 nonprofit that is 100% volunteer run, and all the dollars raised go right to where they are needed.  Since its inception Sprout for Kids Foundations has worked with a multitude of area nonprofits and organizations including; Habitat for Humanity, The Boys and Girls Club, Hunger Task Force, Valley View Rotary, Rotary After Hours, Joe Was Just Joe Foundation, Kiwanis, Big Brothers Big Sisters of America,  Kane Street Community Garden, The North La Crosse Business Association, New Horizons and many more.

Pearl Street Brewery’s Seasonal Release of Gosecopia made with Wisconsin Cranberries

 Seasonal Release of Gosecopia made with Wisconsin Cranberries.

Pearl Street Brewery is releasing another seasonal favorite in early November. Gosecopia is Pearl Street’s sour Fall ale and one of four seasonal Goses brewed by Pearl Street each year.

During the brewing, the beer is naturally inoculated with wild, native microbes. This traditional brewing process dates back thousands of years and is still used today in some of the most exclusive beers in the World. Pearl Street founder and Brewmaster, Joe Katchever points out that this, “natural, terroir fermentation doesn’t just create an inviting sourness, but also connects this beer to the land and to each person in the community.” Gosecopia is  fermented on natural guava, mango, and locally sourced cranberries.(5.3% ABV  3.5 IBUs).

The cranberries were recently gathered from Arendt Cranberry Company, in Nekoosa, Wisconsin. The family run farm utilizes the newest technology to improve upon the tried and tested methods used by farmers for countless generations.

 Seasonal Release of Gosecopia made with Wisconsin Cranberries.

Bill Arendt is a second generation farmer who has been farming in Wisconsin all his life and is the  operating partner and manager at Arendt Cranberry Company. Since 1984, Bill has run the cranberry operation with his father and two others, adding acres, cleaning, receiving, transportation, fabrication, and processing fruit. Bill’s wife, Suzanne Arendt who has degrees in Wildlife Management and Soil Science, developed and implemented an integrated pest management system to increase productivity while reducing the farm’s dependency on pesticides. Suzanne operates the Quality Control laboratory where they ensure the quality of not only Arendt cranberries, but the cranberries of dozens of other Wisconsin growers. Every growing season since inception has seen them expand this small farm into one of the most well respected farms and businesses in the Nekoosa area.

 Seasonal Release of Gosecopia made with Wisconsin Cranberries.

The Seasonal Gosecopia will be available in stores in La Crosse County and around Western Wisconsin and will be available on tap at the Pearl Street Brewery Tasting Room. Gosecopia will also be available in La Crescent, Winona, and south eastern Minnesota.

Bars and Restaurants interested in putting Gosecopia on tap or selling it in bottles can contact Pearl Street Brewery.

Since the beginning of the pandemic, Pearl Street has followed Health Department recommendations by limiting capacity, increasing shared-space sanitation, encouraging mask-wearing, and making their own, “social distance spot savers”. They have also expanded their outdoor patio space so patrons can enjoy their beverages outside!

Carryout and curbside options are available at the Tasting Room.

Pearl Street Brewery

Pearl Street Brewery has been creating award-winning craft beers in La Crosse, WI for 21 years.  Their beer can be found in restaurants, bars, and retailers all over Wisconsin, Iowa, and Minnesota.  Patrons can visit the Tasting Room Tuesday through Sunday.  The brewery hosts many community events and has been very involved in local charity work since it first opened in 1999.

Wine Run 5k Announce Dates for the La Crosse 5k Wine/Beer Run/Walk.

On Sunday June 14, 2020 runners and walkers may participate in the first La Crosse 5k Wine/Beer Run/Walk.

Participants have options to participate in the 5k Wine/Beer Run/Walk or the 0.0 K Race. The 5k includes the run with participants being able to enjoy a full pour at the finish line. The 0.0 K Race is for the spectators, the 0.0 K option gains spectators access to the race and includes a full pour and a souvenir glass without running or walking.

This event capitalizes on the scenic views of La Crosse County and the craft beverages produced by Pearl Street Brewery and Turisimo Fermentations. Music will be taking place along the finish line along with light refreshments and water with the race being professionally timed by J3 Timing.

This race benefits the Sprouts for Kids Foundation, a LOCAL non-profit that raises money and goods to be donated directly to families, schools, and organizations in La Crosse and the surrounding area. Proceeds will specifically go to support Your Northside Neighborhood Clinic, a free-to-all clinic that serves the North La Crosse Community.

What: La Crosse Wine/Beer Run 5k
When: Sunday June 14, 2020
Time: 9AM -12PM
Where: Pearl Street Brewery
1401 Saint Andrew Street La Crosse, WI 54603
Register: https://runsignup.com

About the Wine Run 5k Series
Wine Run 5k is a family owned company that aims to feature amazing local brewers and winemakers and bring friends together for a fun fitness event.

Joe Katchever of Pearl Street Brewery to be featured on “Developing a Sour Program” Panel

Master Brewers Association and Minnesota Craft Brewers Guild joint Technical Conference in Duluth, MN

Duluth, MN: Joe Katchever of Pearl Street Brewery will be on a panel of sour beer professionals Friday, July 26, 2019 at the Duluth Entertainment Convention Center. The panel “Developing a sour beer program” will be a  discussion with brewers from Earth Rider Brewery, Pearl Street Brewery, and O’so Brewing Company, focusing on starting a sour program at your brewery.

The Minnesota Brewers Conference is a kick off to the All Pints North weekend, a conference put on by the Minnesota Craft Brewers Guild in partnership with Master Brewers (MBAA) District St. Paul-Minneapolis. The event will be packed with national and local speakers, covering the technical aspects of brewing to business strategies.

Panel Information 

Developing a Sour Program
2:45 – 3:30 p.m.
Allyson Rolph, Earth Rider Brewery; Marc Buttera, O’so Brewing; Joe Katchever, Pearl Street Brewery
Developing a sour beer program: A panel discussion with brewers from Earth Rider Brewery, Pearl Street Brewery, and O’so Brewing Company focusing on starting a sour program at your brewery.

About Joe Katchever

After beginning his career in beer, working at various breweries in Colorado, Joe Katchever moved back to his home state of Wisconsin in 1999 and founded Pearl Street Brewery in La Crosse. Over the years, Joe took the brewery from Pearl Street in the heart of La Crosse’s downtown, to a new location and he grew the brewery’s influence from just local, to a footprint that covers Wisconsin, and parts of Minnesota and Iowa. Being a hands-on brewer, Joe has done just about everything in the small brewer’s world and the small business world. Joe began barrel aging beer in 2004 but couldn’t find a market for these eclectic beer styles in the early years of craft. Many years later, he started brewing and ageing mixed-ferment beers again and found a small, but enthusiastic crowd that sought after these styles and Pearl Street Brewery’s new sour beer program was born!

What: Minnesota Brewers Conference
When: Friday, July 26, 2019
Time: 9:00 a.m. – 5:00 p.m.
Where: Duluth Entertainment Convention Center
Member price: $50 (Price jumps to $65 on July 17)
Nonmember price: $100
Nonmember + All Pints North ticket: $135 ($145 value)
About Pearl Street Brewery 

Pearl Street Brewery has been creating award-winning craft beers in La Crosse, WI for 20 years.  Their beer can be found in restaurants, bars, and retailers all over Wisconsin, Iowa, and Minnesota.  Brewery tours are available every Friday and Saturday and patrons can visit the Tasting Room Tuesday through Sunday.  The brewery plays host to musical groups, yoga classes, fundraisers, and many community events.

Watch Pearl Street Brewery on the the new Discover Wisconsin.

Things to Know about Lederhosen Lager Fest Bier

Come late September each year, we start feeling the Gemütlichkeit. 

Season 

It’s time to dust off our lederhosen and drink beer. Brewmaster Joe first brewed the Lederhosen Lager for Oktoberfest in 2001 and has brewed it each year to celebrate the season since. It’s our salute to La Crosse’s great German heritage and over 150 years of brewing tradition. 

Process 

Brewed with Pilsen and Vienna malts, true German lager yeast, and spiced with hops grown in the Hallertau region of Germany. 

Hallertau Hop Region

Hallertau Hop Region is a small triangle of land in Germany, but it is the largest and perhaps most famous hop-growing district in the world.  Hops have been grown there since 768 AD.

Beer Steins

Not required for drinking Lederhosen Lager.  But man, you’ll look so cool.

You’ll find this amber beer to be smooth, malty, and easy drinking. Ein Prosit! 

(Seasonal Fall Release – 5.5% ABV 11 IBUs)

Episode 3 – The Growth of Pearl Street Brewery

Episode 3 – The Growth of Pearl Street Brewery

From humble beginnings in a pub basement, to where they are today. Pearl Street Brewery has made a lot of friends along the way.